Researchbods employ a SAAS model, primarily selling their insight community, ex-plor. I generated £2.24m enquiries with a £1.12m conversion. One major task with this business was a complete overhaul of the brand including a new website build and materials. I worked closely with the design agency on the UX and re-wrote all the content for the site and SEO. We saw a big rise in the ranking of the website and enquiries through the site quadrupled in this time.
The sales process is quite long for Insight Communities and so much of the work here was about shortening it down, answering common questions and create that self=service style content.
Redesign on the website and all content.