Branding 16: Your Questions Answered
As we come to the end of this surprisingly long segment on all things branding let’s stop to answer those lovely questions sent in my the readers. I’m branding my…
Read MoreAs we come to the end of this surprisingly long segment on all things branding let’s stop to answer those lovely questions sent in my the readers. I’m branding my…
Read MoreSo what sort of qualities should you actually look for when it comes to recruiting a sales person? Here is my list in no particular order… Empathy Forgive me if…
Read MoreMost people reading this did not start out working for themselves so as to become a sales person, but as I’ve often said if you don’t embrace selling you simply…
Read MoreAt the heart of any sales/marketing effort is messaging. Here’s a little exercise I like to do with people. Think of just 3 attributes you would like to be known…
Read MoreLast but not least I wanted to cover some of the more common mis-conceptions that start-ups have that cause them to fail. I’ll Work Harder! Don’t work hard, work smart.…
Read MoreEasily the thing I get asked most about is where exactly to find work. Some people seem quite insistent on knowing in fact! Obviously this will depend greatly on the…
Read MoreContinuing our theme of unexpected aspects of working for yourself, I want to cover how working for yourself will affect you. Massive Distrust I often talk about how entrepreneurs will…
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