Marketing + Sales 6: Buying Signals Online
In the last two lessons we looked at the ways that Sales and Marketing could work closer together when promoting your business. In this I talked about the importance of having both functions working together and understanding exactly whom you are targeting and updating on any activity….which begs the question of what activity should you […]
Post Project Steps 2: Testimonials
There is an old saying that you are only as good as your last project and I think there’s some truth in that. It’s important that after a project has ended you get the most out of it in getting you more work. One way of doing that is getting a testimonial. Show Your Support […]
How To Pitch 5: Add Ons
We’ve talked about purpose, format and language. Now let’s talk about those add on with your pitch. I’m talking about things like FAQs, portfolios, testimonials, etc. Having a bank of these ready will save you significant time when pitching. Like Always Wants Like Attach 3 or 4 portfolio samples. Seriously we don’t need your whole […]
