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Common Social Media Misconceptions

Nearly every business has some form of social media presence, but the percentage of those making the most out of it is probably lower then you’d expect. For a lot of business, updating social media is simply seen as a soft form of marketing with ...
howtoconvertlesson4

How To Convert lesson 4: Objection Handling

We’ve been covering hot to convert a pitch into a sale. So far we’ve covered spec work, small jobs, following up and now I want to cover objection handling. A no is a yes? This is the first thing that many people don’t realise. When a prospect ...
how to convert lesson3

How To Convert Lesson 3: Following Up

In this series of lessons we are covering how to convert a pitch into a sale. One of the most common questions is about following up. Pipeline The first thing to do when chasing up a client is to add them into your customer relationship management system. ...
how to covert lesson 1

How To Convert Lesson 1: Spec Work

Now that you’ve sent off your amazing pitch, made the call, done the presentation…how do you ensure that you convert that pitch into actual work? In this lesson I want to cover spec work. What Is It? Spec work is where a prospective client asks you to ...