Marketing + Sales 3: Categorising Customers
I am talking about how to tie the roles of sales and marketing closer together so they will be more effective for your business. We have talked about the importance...
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Basics of Sales 13: Annoying Prospects
In the last few lessons we’ve covered some of the best ways to warm prospects to your sales proposition and also what is and isn’t a buying signal. Now I...
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Basics of Sales 11: Warming Prospects
For any multitude of reasons a prospect may not be in a position to buy from you just yet. As such it is your job to stay in front of...
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Basics of Sales 6: Chasing
Following on from last week’s lesson giving you an outline on your sales, we have so far done some research, found our target customer, sent them some details and checked...
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