Branding 5: Cohesive Branding
Now that you’ve that you’ve established who you are, what you’re called and your core attributes, we can start to think about forming a cohesive brand. A common issue that I see is that all too often different elements of a brand don’t gel. You will see high quality images and golden coloured text suggesting […]
Start Up Right 12: Your Questions
I always try and end any subject by giving some edited insight into the questions/comments you lovely readers have sent my way. Don’t be afraid to get in touch should you have any burning questions. I’m a start up with no money at all, how can I generate business? Slowly is the answer. I was […]
Start Up Right 9: Branding and Marketing
Now this will differ widely depending on your industry but here are some basic things that everyone will need and some of those things that you almost certainly won’t. Marketing Bumf Some people get off on starting a business. They get off on having their logo plastered all over mugs, t-shirts and company cars. They […]
Start Up Right 1: Just A Hobby?
My next topic of blogs is all about starting a business in the right way to ensure long term success. In fact, if you read long enough I’m going to be taking you through every stage of growing your business from back bedroom to swanky office. In this first lesson I want to ask a […]
