Marketing + Sales 10: Reducing Churn
Churn is essentially you loosing customers. it can happen for any number of reasons over time, some of it might be directly in your control (like delivering late, or poor…
Read MoreChurn is essentially you loosing customers. it can happen for any number of reasons over time, some of it might be directly in your control (like delivering late, or poor…
Read MoreWe are talking about sales and marketing and how best to push these two together and ensure they play nice. We have talked about some of the practicalities of sharing…
Read MoreWe are talking about how to best align your sales and marketing and that with more people often comes more problem, especially when you throw into the mix the needs…
Read MoreWe are talking about Sales and Marketing alignment and how best these different disciplines can combine to more harmoniously bring in customers. Can I Buy Something? Here’s a scenario for…
Read MoreLast week I was talking about how Marketing and Sales should work together when it came to targeted outreach aka actively sending out materials in order to create sales. Now…
Read MoreWe are talking about how best to align your sales and marketing teams and how best to reach out to the wider world and try and find some Suspects to…
Read MoreI am talking about how to tie the roles of sales and marketing closer together so they will be more effective for your business. We have talked about the importance…
Read MoreWe are talking about how to ensure that Sales and Marketing can play nicely together and their different roles through customer journey. Let’s start by thinking about targeting. Who Are…
Read MoreSales and Marketing are different pieces of the same puzzle. They are both tools used to grow your business and yet in many organisations they aren’t aligned. This happens in…
Read MoreAs ever when we come to the end of one topic and I address questions that people have sent through... In your series you say that salespeople shouldn’t be evaluated…
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