Marketing + Sales 3: Categorising Customers
I am talking about how to tie the roles of sales and marketing closer together so they will be more effective for your business. We have talked about the importance…
Read MoreI am talking about how to tie the roles of sales and marketing closer together so they will be more effective for your business. We have talked about the importance…
Read MoreFor any multitude of reasons a prospect may not be in a position to buy from you just yet. As such it is your job to stay in front of…
Read MoreOne of the most powerful and under-rated tools is feedback from prospects and in particular the questions that they ask you. One is Many For every customer that asks you…
Read MoreNow that you’ve evaluated your feedback it’s important you take stock and think about ways you can improve your business and service. Now obviously there’s no catch all lesson I…
Read MoreWe have been talking about what happens post project and how to make the most out of your last job in order to get the next one. Next I want…
Read MoreWith some clients, you want to run to the hills as fast as you can and never see them again, but with most its worth keeping in touch. Here’s a…
Read MoreIn this series of lessons we are covering all those things you need to do once a project is over. We have talked about getting paid, getting testimonials and getting…
Read MoreThere is an old saying that you are only as good as your last project and I think there’s some truth in that. It’s important that after a project has…
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