Meet Smart Interface Design Patterns Checklists (With 166 Cards)
Nancy boy Charles down the pub get stuffed mate easy peasy brown bread car boot squiffy loo, blimey arse over tit it’s your round cup of char horse play chimney pot old. Chip shop bonnet barney owt to do with me what a plonker hotpot loo that gormless off his nut a blinding shot Harry […]
Boost Your Skills Online, On Front-End & Design Basics
Nancy boy Charles down the pub get stuffed mate easy peasy brown bread car boot squiffy loo, blimey arse over tit it’s your round cup of char horse play chimney pot old. Chip shop bonnet barney owt to do with me what a plonker hotpot loo that gormless off his nut a blinding shot Harry […]
Don’t Underestimate The Software That’s Help You
Nancy boy Charles down the pub get stuffed mate easy peasy brown bread car boot squiffy loo, blimey arse over tit it’s your round cup of char horse play chimney pot old. Chip shop bonnet barney owt to do with me what a plonker hotpot loo that gormless off his nut a blinding shot Harry […]
How website home pages have evolved

Best practice is always changing. In this article I thought I’d take a brief look at how the front page of websites have evolved, the trends that have come and gone, and leave you with some food for thought on why I don’t like the current trend of static pages. Pre-2010: The Text Era It […]
4 Common Marketing Stat Mistakes

Businesses want marketing to drive client acquisition and brand awareness, but to do this they need to measure the right metrics. But all too often, they don’t. They get hung up on stats which often don’t tell them what they think they do and may not tell them anything useful at all. Here’s 4 stats […]
Will websites become obsolete?

The humble website is only 20 years old. In this short period they have evolved from the technological novelty of mega-brands to being truly accessible to anyone who wished to make one. Where once it took many months and a degree from MIT to launch a website, today we could buy a domain, set up […]
6 tips: Marketing for growth

“Growth marketing” seems to be the buzz word of the moment, but what exactly is it? Every brand invents in marketing in the hope of growing their company, don’t they? So what makes this any different? In this article I set my own definition and give you 6 tips to achieving marketing that will actually […]
Why your good content is being ignored

You probably won’t find this post. Every single day on linkedin there are more than 2 million posts, articles and videos published, and so it’s getting harder and harder for content to stand out and be seen. So how did we get here and what can we do? A very brief history of content marketing […]
Why sales conversion isn’t linear

One of the most common misconceptions I’ve seen in businesses is the idea that sales conversion rates are linear. If for example your PPC campaign is getting 4 enquiries for every 400 visits, then common wisdom is that when you up the budget and get 4000 people onto your landing page you’ll have 40 enquiries. […]
It’s getting harder to get in front of decision makers

I’ve been at this marketing thing for some time now (11 years eek!) and let me tell you, I don’t think there’s ever been a time when B2B brands have had it harder. The pandemic has massively disrupted many of the communication channels which B2B businesses relied on. So how big is the problem and […]
