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sales and marketing

Marketing + Sales 6: Buying Signals Online

In the last two lessons we looked at the ways that Sales and Marketing could work closer together when promoting your business. In this I talked about the importance of…

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cold calling advice oliver gwynne

Basics Of Sales 8: Cold Calls

"Not Cold Calling!" I hear you screaming. People bemoan the amount of ‘nuisance’ calls they get everyday, and its mere mention springs to mind low paid workers with long lists…

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howtoconvertlesson6

How to Convert Lesson 6: Negotiation

We’ve been covering how to convert a pitch into an actual sale and have been talking about persuasion, objection handling and now negotiation. For me objection handling is part of…

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