August 2017 – Oliver Gwynne

Basics of Sales 11: Warming Prospects

For any multitude of reasons a prospect may not be in a position to buy from you just yet. As such it is your job to stay in front of…

30 August

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Basics of Sales 10: The Internet

Now that I’ve focused on phoning people, there is the ever tangled web of selling through the internet to tackle. Every Medium Matters Not only was this the excellent slogan…

20 August

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Basics Of Sales 9: Scripts

Earlier in this series I talked about the importance of core messaging as something that lies behind everything you do in both sales and marketing. Nowhere is that more evident…

13 August

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Basics Of Sales 8: Cold Calls

"Not Cold Calling!" I hear you screaming. People bemoan the amount of ‘nuisance’ calls they get everyday, and its mere mention springs to mind low paid workers with long lists…

06 August

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Basics of Sales 7: Feedback

One of the most powerful and under-rated tools is feedback from prospects and in particular the questions that they ask you. One is Many For every customer that asks you…

02 August